Coops is someone that I have personally had my eye on for a while. Whenever I see new music coming up in any of the various platforms for new sounds Coops is someone I am always looking out for. His name popped up on my timeline the other day next to the words High Focus, something that can only be good news. High Focus is, in my opinion, the main foundation of UK Hip Hop. Either you hit them up for new music, you’re on the label, have worked with them before or aspire to be associated.
I first heard Coops a good few years ago now when his ‘Lost Soul’ album dropped. He mainly raps around the subject of weed but isn’t an artist that just slams how much weed he has consumed today, how much weight he is holding or any other generic, boring lyrics. He is an artist with true content. Coops has a nice, chilled vibe about his music and address some very good subjects through his lyrics. He manages to do all this through some very nice beats, something which I imagine will only continue to expand with his new connections with High Focus.
You could literally hit £0.00 and still have all of his songs.
Another thing that made me a fan of Coops from the start, other than his music, was that his albums were online to be downloaded with a pay as you feel attitude. You could literally hit £0.00 and still have all of his songs. Obviously, I recommend you pay the full price, it is definitely worth it. It is always important to support the artist. However, if you had heard a few songs this is an inexcusable way to find out more about the artist. Hopefully, this hasn’t backfired and he has still made money from his music.
One key thing I noticed from the off is the level that friends and family matters. He starts his album off by mentioning how he is doing this for them and if they’re brought with him then he isn’t doing it. Hopefully, this is why he has taken a while to get picked up properly. High Focus are going to have a great artist added to their team. Equally, Coops is going to have a platform to get some recognition. Recognition that he definitely more than deserves.
Both Coops and High Focus have promised some new music coming real soon. But while we wait for this check out the video below. This is a previously unreleased video for a track from his last EP ‘God Complex’. I hope if you don’t know who he is, he registers on your radar. And most importantly I hope High Focus brings him everything he deserves. And of course, we all get some more music from Coops because of that.